All Press Releases for January 30, 2020

Francisca Mandeya launches her new book, "Mother Behold Thy Son: One Woman's Journey to Dismantle Patriarchy and Live a Life of Equality Love and Freedom"

Book Becomes International Best Seller

    NUNAVUT, ARCTIC CANADA, NL, January 30, 2020 /24-7PressRelease/ -- Deputy Minister of Family Services, Government of Nunavut, Yvonne Niego officiated the book launch at Nunatta Sunakkutaangit museum in the city of Iqaluit Nunavut, Canada. She had this to say; "Very powerful! It very much touches many people. The book is much more than what has been said, I think. It is a guide, it's an easy read, so many messages and instructions on what to do, so thank you".

Francisca Mandeya launched her new book "Mother Behold Thy Son: One Woman's Journey to Dismantle Patriarchy and Live a Life of Equality Love and Freedom" and it became a best seller on December 3, 2019.

Author Francisca Mandeya firmly believes in Maternal Power—in the sacred bond created when a child begins its journey in its mother's body, intricately bound by a connection even stronger than the umbilical cord.

Born girl number three, experiencing inequality right from birth, and reclaiming her indigenous name Ndaiziweyi undocumented by the government—she began a lifelong commitment to practicing gender equality in her home. (Indeed, her song, "Takaenzana/We Are Equal" is on the 2010 album she recorded with her children and used by the Africa Outreach USA Foundation.)

Mandeya is convinced that the untapped potential of maternal power is a transformational force in the struggle for gender equality. In Mother, Behold Thy Son, she takes readers inside her most personal experiences to demonstrate how mothers can use storytelling—coupled with their innate maternal power—to not just help their sons to reject toxic masculinity but also to model how their daughters can become authentic equals.

Proclaiming that "vulnerable is the new strong", Mandeya believes that acknowledging vulnerability, insisting on visibility, and modeling authenticity are key steps to take on the healing path leading to an end of suffering in our lives.

In addition to sharing her powerful story of awakening and transformation—from her native Zimbabwe to her home in the Canadian Arctic—she guides readers through simple action steps designed to make the world more equitable. Mother, Behold Thy Son is a book for anyone ready to take action to achieve radical transformation in their lives, communities and the world.

Francisca recently commented: "We cannot talk about gender equality and empowering our girls and women without equally paying attention to creating safe spaces and support for our boys and men to become equals."

Steve quote here: "It is so important that we train our sons to be honorable and decent men" Steve Kidd host of Thriving Entrepreneur

You can get the book on Amazon:

Francisca Mandeya affectionately known as Franzi also Ndaiziweyi, was born in Wedza, Mashonaland East, Zimbabwe to Manyika parents. She grew up there and moved to Harare for post secondary education and employment. She now lives in Nunavut in the Canadian Arctic. While nursing her son now 21, she was fired from a government controlled parastatal and ended up teaching Accounting, Commerce and Management of Business at Watershed College. She left to join a human rights organization where she committed to working for social justice and peace.

Mandeya contributed two chapters to books by Dr. David Kaulem and wrote opinion articles that were published in Zimbabwean newspapers and journals.

Mandeya is a double winner of the Nunavut Qulliit Status of Women gender equality competition held in 2015. She was recognized as one of 57 mobilizers for gender equality bursary recipients and was part of the Canada Mobilization delegation at the Women Deliver 2019 Vancouver Conference.

'Mother Behold Thy Son' is her first solo book. Mandeya plays Mbira and speaks highly of its therapeutic quality and how her children taught her to play it. She produced a twelve track album with her three children where they sing songs that are meant to transform undesired social, economic and political realities. A relevant song to the gender equality message that is conveyed in her book is Takaenzana, We are Equal.

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Contact Information

Francisca Mandeya
The Transformational Call
Iqaluit, Nunavut
Arctic Canada
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