All Press Releases for July 21, 2020

Luis Somoano has been Inducted into the Prestigious Marquis Who's Who Biographical Registry

Backed by 35 years in the auto industry, Mr. Somoano has served as a member of the Lincoln Dealer Council for seven years, two years as President, two years as Vice President and three years as a regular council member.

    DORAL, FL, July 21, 2020 /24-7PressRelease/ -- Luis Somoano has been inducted into Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

A distinguished car salesman with more than 35 years of expertise in his industry, Mr. Somoano has dedicated his career to numerous automobile manufacturers throughout Miami-Dade County. Commencing his career in 1985 as a salesman for Rainbow Ford, he proceeded to serve as a manager at Rainbow Ford and then he became a manager at a highline import store. Mr. Somoano is currently the owner of Doral Lincoln, Ford of Kendall, the brand new Lincoln of Cutler Bay and Heat Motors.

Mr. Somoano chose to mesh his passion for cars with business in order to reach maximum happiness and success. He attributes his many years of industry success to discipline and having a personal touch in every aspect of the business. Mr. Somoano believes having that special touch and expressing honesty to clients are the keys to making a successful and respected business.

Supported by coursework from Miami-Dade Community College, and his experience in the industry, Mr. Somoano has excelled in his two-year role as president of the Lincoln Dealer Council. During his time as President, he was part of the transformation of the Lincoln brand in perception, quality, design and volume. Mr. Somoano and his family are also known for participating in many local charity events.

Looking toward the future, Mr. Somoano would like to continue working in the automobile industry and improve his skills each day. He also has hopes to become a strong mentor to his daughters so they can become the successors to the family business.

Mr. Somoano strives to embody the motto "You need to be fair all the time, and work harder than the business next to you at all times."

About Marquis Who's Who®
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Today, Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. Marquis® now publishes many Who's Who titles, including Who's Who in America®, Who's Who in the World®, Who's Who in American Law®, Who's Who in Medicine and Healthcare®, Who's Who in Science and Engineering®, and Who's Who in Asia®. Marquis® publications may be visited at the official Marquis Who's Who® website at

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