All Press Releases for June 28, 2023

Fieldsheer's Mobile Warming Heated Apparel Brand Coming to Cabela's Canada Stores

Expected to Be Available in the Fall at All Cabela's Canadian Locations

"We know Cabela's carries only the best merchandise, so we are excited to be under their roof."

    SAN MARCOS, CA, June 28, 2023 /24-7PressRelease/ -- Fieldsheer, a technology company that produces high-quality, temperature-controlled apparel, announced that the company's Mobile Warming® line will be carried in all Cabela's locations throughout Canada starting in Fall 2023.

"We're looking forward to this new partnership for a couple of reasons," said Patrick Deighan, Director of E-Commerce and Marketing for Fieldsheer. "Obviously, we're thrilled to have our apparel carried by one of the premier outdoor store brands in North America. We know Cabela's carries only the best merchandise, so we are excited to be under their roof.

"We're equally excited that our Canadian audience now has access to our products through such a high-quality retail outlet. We all know Canada can get pretty cold in winter, so Mobile Warming will be perfect for our neighbors to the north."

Mobile Warming is gaining a reputation as the premier Bluetooth-based heated apparel. With jackets, gloves, socks, vests, even heated insoles, the Mobile Warming line offers items that can keep wearers warm during any outdoor activity. Four heat levels allow wearers to set the heat at the most comfortable level, and raise or lower it through the convenient MW Connect app.

Cabela's Inc. is an American retailer that specializes in hunting, fishing, boating, camping and shooting and other outdoor recreation merchandise. The company was acquired in 2017 by Bass Pro Shops, North America's premier outdoor and conservation company.

Established in 1978, Fieldsheer was the first company to introduce heated motorcycle apparel for chilly rides in unpredictable conditions. Today, it is unlike any other heated apparel company - because it is a technology company. Their Mobile Warming line is a technology platform, the only heated apparel company in the U.S. market that owns its full supply chain, from hardware R&D, battery design, to cut-and-sew, and app development. Besides its Mobile Warming line of Bluetooth-operated apparel and accessories, Fieldsheer also produces Mobile Cooling, a line of clothing that not only cools the wearer through the use of drirelease® technology "built into" each thread of fabric but also provides odor-fighting and sun-protection properties. For more information, visit

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