All Press Releases for August 17, 2023

Matt Miller Celebrated for Dedication to the Field of Creative Direction

Matthew K. Miller lends years of experience to his work with X-FCTR

Mr. Miller has created relationships with a plethora of notable companies, including Best Buy, DreamWorks Animation, UnitedHealth Group, Google, NBC Sports, and Target.

    SAINT PAUL, MN, August 17, 2023 /24-7PressRelease/ -- Matt Miller has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Backed by years of professional expertise in creative direction and experiential design, Mr. Miller presently serves as co-founder, president and executive creative director of X-FCTR, an experiential marketing agency that builds emotional connections between people and brands. Previously, he excelled as the vice president and group creative director for Periscope. During the early stages of his career, Mr. Miller also gained valuable expertise in the industry as a creative director with Jack Morton Worldwide.

Throughout his career, Mr. Miller has created relationships with a plethora of notable companies, including Best Buy, DreamWorks Animation, UnitedHealth Group, Google, NBC Sports, and Target. Due to his considerable breadth of knowledge, he has written a number of articles and presentations such as "Bringing Brands to Life Through Experiential Marketing," "Connecting Experiential to Mobile," and "Driving Consumer Engagement Through Sports Sponsorship Activation." Driven to remain abreast of changes in the field and provide industry thought leadership, he has been selected to the Forbes Agency Council and the World Experience Organization. Outside of his work, Mr. Miller also contributes to his community, having served on the Park Improvement Association Board.

An expert in his field, Mr. Miller holds a Bachelor of Special Studies in business and fine art from Cornell College, where he was an NCAA post graduate scholar and a finalist for the prestigious William V. Campbell Trophy through the National Football Foundation and the College Football Hall of Fame, awarded to the top scholar-athlete in college football. In light of his accomplishments, Mr. Miller was inducted into the Cornell Athletics Hall of Fame. He went on to earn a Master of Science in technology from the University of Advancing Technology through which he graduated Summa Cum Laude. Mr. Miller subsequently expanded upon his professional knowledge, earning an executive education certificate in design thinking, and product and service innovation from the MIT Sloan School of Management.

While his career has been filled with numerous achievements and awards, Mr. Miller takes the most pride in co-founding his company just prior to the COVID-19 pandemic, driving sustained success while the event industry was locked down, landing on Adweek's Fastest-Growing Agency List in their first year of eligibility. The cornerstone of his success lay in the broad nature of his creative experience paired with a problem-solving mindset. Looking ahead, Mr. Miller aims to help lead the continued growth and success of X-FCTR along with his partners and provide their employees with a clear path to career development while making significant contributions to the experiential marketing industry.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Marquis celebrates its 125th anniversary in 2023, and Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. Marquis® publications may be visited at the official Marquis Who's Who® website at

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