Marquis Who's Who Honors Edward F. McDonnell Jr. for Expertise in Business Consulting Services
Press Release January 24, 2025
Edward F. McDonnell Jr. is a distinguished professional in business development and consulting services
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TIBURON, CA, January 24, 2025 /24-7PressRelease/ -- Edward F. McDonnell Jr. has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. McDonnell is the chief executive officer of Liberty Lighthouse Group LLP, where he has been instrumental in supporting companies to establish new brands or further assist established brands throughout Asia-Pacific and European distribution channels. He provides brand management, development and distribution services for companies in the Middle East, Africa, South America, Asia-Pacific and European markets.

Mr. McDonnell's career began with Joseph E Seagrams and Sons in 1987 as a trade researcher. In this entry-level role, he conducted field research across several states, studying consumption, drinking habits and market trends. From 1989 to 1991, he worked in Australia as an entry-level salesman selling wines and spirits in the Sydney suburbs before becoming the national marketing manager for international and local white spirits. During his tenure, he successfully introduced Shlitz Beer to the Australian market and launched a ready-to-drink tequila and orange beverage that became number three in sales within a year.

In 1991, Mr. McDonnell moved to Hong Kong to serve as the Asia-Pacific duty-free marketing manager for French wines and spirits. He then took on the role of Micronesia and Marianas regional director, achieving significant growth for Seagrams Asia-Pacific. Subsequently, he served as the marketing director in Asia-Pacific for Chivas Brothers Limited, developing marketing and sales programs within the Seagrams and Sons network of companies.

From 1996 to 2009, Mr. McDonnell was on the board of directors and served as vice president of marketing and sales for Premier Wines and Spirits in the Philippines. During this period, he managed the largest Philippine national distribution for wine, spirits and beer, achieving top sales for several brands and making Chivas Regal number one in sales in 2004. Additionally, he introduced a variety of spirits to the international market on behalf of artist Kim Brandi and collaborated with La Cofradia Distillery for their line of 100% blue agave tequilas, Sangre de Vida, a special mezcal and tiki-aged rum ranges including Dead Head and Monkey Rums.

Mr. McDonnell's extensive career also includes roles such as regional director for La F e Absinth at La F e Spirits from 2007 to 2012 and Asia Pacific area sales and marketing director at PatrĂ³n Spirits International AG from 2004 to 2012. He has been involved with McCormick Distilling Company since 1999 in the Asia Pacific and Indian subcontinent regions. Additionally, he has served as an international business consultant for La F e Spirits from 2004 to 2010.

Mr. McDonnell's educational background laid the foundation for his successful career. He completed coursework in international business, trade and commerce at INSEAD in 1990. He earned a Bachelor of Arts in communication and media studies from Franklin Pierce University in 1985 after graduating from Wayzata High School in Minnesota in 1980. His earlier education includes general studies at The American School in London from 1975 to 1979 and coursework at Escola Maria Imaculada in Sao Paulo, Brazil, from 1968 to 1975.

Mr. McDonnell has also contributed to publications such as "Ted's Vietnam Adventure--Part Two" and "Vietnam and Chivas Regal: A Salesman's Story," both featured on Booze Business in 2017.

In his personal life, Mr. McDonnell was born in Boston but spent much of his early life moving internationally due to his father's career with Raytheon. This global upbringing has undoubtedly influenced his extensive career in international business and marketing within the beverage industry. Looking ahead, he is completing a photography book of Tiburon, California, and remains committed to mentoring young people about their career goals.

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