KINGS POINT, NY, April 21, 2025 /24-7PressRelease/ -- Maria Ikram has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
With more than two decades of leadership, Ms. Ikram has left an indelible mark on the marketing profession, pioneering high-impact strategies that elevate brands, empower teams and drive measurable business results. Her work has influenced some of the most prestigious organizations, steering them toward digital excellence, AI integration and global brand expansion.
At PricewaterhouseCoopers (PwC), Ms. Ikram revolutionized branding and market engagement, integrating automation and data-driven analytics to position PwC as a dominant force in global consulting. Her ability to streamline marketing operations and enhance audience reach reshaped how professional services firms leverage digital platforms.
At Accenture, Ms. Ikram's work was nothing short of transformative. She led bold rebranding initiatives, reinvented the company's digital identity and built cross-functional collaboration strategies that maximized global influence. Her expertise ensured Accenture remained at the forefront of technology and business consulting, reinforcing its reputation as an industry innovator.
At Marsh McLennan, Ms. Ikram played a pivotal role in shaping global risk conversations, contributing to the Global Risk Report, a partnership with the World Economic Forum. Her thought leadership—centered on technological disruption, artificial intelligence, crisis management and climate change —established Marsh McLennan as a trusted global authority in risk intelligence.
Beyond these powerhouse firms, Ms. Ikram has led transformative marketing initiatives at Merrill Lynch Bank of America and Protiviti, developing high-impact strategies that elevate brand equity, increase engagement and fuel revenue growth. During these tenures, she was crucial in rebranding the companies' digital presence and collaborated with creative teams and external agencies to develop new visual identities.
As the senior vice president and global head of marketing at a New York City-based company, Ms. Ikram fulfills myriad responsibilities. Her primary focus is developing and executing marketing strategies to enhance brand visibility and increase industry profiles in financial services, e-commerce, insurance and education. As an extension of her expertise, she has also led content marketing and thought leadership initiatives, positioning the company as an industry leader in generative AI, adaptive intelligence, and automation. In addition, she is well-versed in sales, collaborating extensively with sales teams and conducting market research to provide materials that support sales growth. Notably, Ms. Ikram is an expert in mentorship, lending her expertise to other marketing teams to maximize return on investment through strategic budget management.
Before delving into her professional career, Ms. Ikram pursued higher education, receiving an associate degree in marketing and communications from St. John's University and a Bachelor of Arts in journalism and media studies from Rutgers, the State University of New Jersey.
A sought-after speaker, Ms. Ikram regularly presents at industry conferences, inspiring professionals with forward-thinking perspectives on digital innovation, brand storytelling, and market leadership. Recognizing the need to share her expertise more broadly, she is currently developing a definitive book on marketing strategy and leadership aimed at guiding professionals through the complexities of AI-driven transformation and digital acceleration.
Ms. Ikram is passionate about giving back to underprivileged and under-resourced communities both within and outside of the United States. She has cultivated a rich understanding of Pakistani culture and seeks to promote charity work to promote women's education. In this regard, she dedicates herself to helping restore old museums and promoting cultural ideologies that advance the arts in the region. She is also a volunteer with the March of Dimes and Save the Children programs.
In accounting for her success, Ms. Ikram credits her diligent work ethic, resilience and humility, emphasizing that remaining grounded is essential to continuous learning and improvement. Furthermore, her two daughters play a significant role in her success, noting that their encouragement and pride in her achievements motivate her to continue seeking new heights. As such, she values her children's support and considers them a driving force in her professional and personal life.
Looking toward the future, Ms. Ikram aims to expand her professional network and enhance her skills in Google Analytics and CRM systems, with the goal of obtaining additional certifications in project management and generative AI. Moreover, within the next five years, she wants to establish a marketing consultancy firm, leveraging her industry expertise and networks to provide strategic marketing solutions. Ms. Ikram would also like to advance to a C-suite level position to build upon her brand and remain abreast of ongoing industry trends through affiliations with workshops and seminars. Her ultimate vision is to shape industry evolution, ensuring that the next era of marketing is defined by innovation, inclusivity, and limitless possibility.
About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.
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