Marquis Who's Who Honors Jarod F. Lashley, CEM, CSSBB, for Expertise in Construction Equipment Management
Press Release October 10, 2025
Jarod F. Lashley, CEM, CSSBB, is a distinguished leader in the construction equipment industry
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Jarod's motto has always been, "You can't improve a process if you can't measure it."

SAN ANTONIO, TX, October 10, 2025 /24-7PressRelease/ -- Jarod F. Lashley, CEM, CSSBB, has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. Lashley has established a distinguished career in the equipment industry, marked by progressive leadership roles and a commitment to operational excellence. As operations executive at CCC Group Inc. in San Antonio, Texas, since 2023, he has overseen business unit operations and driven significant revenue growth. In this capacity, he developed innovative strategies that expanded the company's external revenue streams, including offering maintenance services to major national equipment companies. His efforts have contributed to CCC Group's reputation for reliability and technical expertise.

From 2020 to 2023, Mr. Lashley served as equipment director at CCC Group Inc., where he managed the corporate equipment fleet and implemented advanced data analysis techniques to optimize decision-making processes. His leadership was instrumental in introducing a safe driving program that drastically reduced driving incidents within the company. This initiative led to the company receiving the Fleet Safety Award in 2024, with over 98% of drivers maintaining exemplary safety records under his guidance.

Before his directorship, Mr. Lashley held the position of equipment manager and supervisor from 2013 to 2020 at CCC Group's Suriname division, which also operates in Jamaica. He began his tenure as an estimator, working closely with bauxite companies such as Alcoa and later supporting the company's expansion into oil and gas contracts across South America. Recognizing the need for a dedicated equipment division as operations expanded, he established and managed the equipment shop in Suriname in 2015, implementing all necessary processes to ensure efficient operation.

Before joining CCC Group, Mr. Lashley worked as a mechanical engineer for RD Consultancy, which executed jobs for the government of Suriname for one year. During this period, he played a pivotal role in supporting remote communities by building essential infrastructure, including shops and schools, in hard-to-reach areas. He developed systems to coordinate the delivery of construction materials and introduced a computerized maintenance management system using Microsoft Access to help local communities maintain their machinery. Earlier in his career, he spent two years at a data center in Suriname, where he honed his skills in data analytics—an expertise that would become central to his later achievements in equipment management.

Throughout his professional journey, Mr. Lashley has demonstrated exceptional proficiency in overseeing the entire equipment lifecycle, from procurement through disposal, and is recognized for leveraging advanced data analysis to inform strategic decisions. In 2019, he became the first individual in South America to earn the Certified Equipment Manager designation from the Association of Equipment Management Professionals (AEMP), underscoring his pioneering contributions to the field.

Mr. Lashley's educational background includes a Bachelor of Technology in Mechanical Engineering from Polytechnic College Suriname. His academic foundation has been complemented by numerous certifications: Six Sigma Black Belt from International Six Sigma Institute™, Certified Equipment Manager from AEMP University, Equipment Management Specialist from AEMP, PMP Certification Training from Simplilearn, Rigger/Signal Person Train the Trainer from Crane Inspection & Certification Bureau, CE400: AEMP Continuing Education from AEMP, Certified Instructor for Mobile Crane Operators from North American Crane Bureau Inc., JLG Certified Instructor for Telehandler & AWP from JLG Industries, and Safety Trained Supervisor Construction from the Board of Certified Safety Professionals.

Jarod's motto has always been, "You can't improve a process if you can't measure it."

Active within his profession, Mr. Lashley has been a member of AEMP since 2018 and has served on its Job Task Analysis committee, contributing to curriculum updates that reflect technological advancements in equipment management. He has also shared his expertise as a speaker at AEMP conferences, presenting on topics such as reducing fuel consumption and maximizing equipment performance.

Mr. Lashley's achievements have been recognized with several honors, including the Golden Eagle Award from CCC Group in 2024 for outstanding business unit management and exceeding organizational goals. He attributes his success to God, encouragement from his parents and spouse, and a philosophy centered on self-awareness and work-life balance.

Outside of work, Mr. Lashley enjoys spending time with his family, including his spouse and two children, and activities such as flying planes and boating. Looking ahead, he is committed to making meaningful contributions to the equipment industry by introducing innovative ideas that drive improvement and efficiency. Through continued involvement with industry organizations such as AEMP and ongoing professional development, he aims to further advance both his career and the standards of excellence within his field.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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