SHERMAN OAKS, CA, December 04, 2025 /24-7PressRelease/ -- goGLOW, the rapidly expanding luxury sunless tanning and skincare brand, is officially opening its newest studio in Sherman Oaks tomorrow, December 5, inviting the community to a celebration packed with celebrity appearances, live music, product experiences, and a ribbon cutting ceremony with local leaders.

The event kicks off at 12:00 PM with a red carpet arrival, followed by a 12:30 PM ribbon cutting with the Sherman Oaks Chamber of Commerce. Guests will meet goGLOW Founder Melanie Richards, the visionary shaping the brand's national momentum, alongside local studio owner Dave Spare, who is bringing the signature goGLOW experience to the heart of the Valley.

From 1:00 PM to 2:00 PM, attendees will enjoy a special Meet & Greet with TV personality Brandi Glanville, known for her unapologetic humor, bold personality, and major fan following. The afternoon will feature a live DJ set by rising artist Klypso, adding energy and entertainment to the celebration.

Guests can explore the GLOW Bar with product sampling, sip at the Champagne Bar, enjoy curated desserts, and take home exclusive gift bags and giveaways while supplies last.

"Our Sherman Oaks opening reflects how goGLOW is reshaping beauty rituals through skin-focused sunless tanning, luxury service, and a welcoming community experience," said Melanie Richards, Founder of goGLOW. "We're thrilled to bring this studio to such a vibrant neighborhood."

The new studio is located at:
4550 Van Nuys Blvd, Suite F, Sherman Oaks, CA 91436

This grand opening marks another milestone in goGLOW's continued national expansion as the brand builds a new standard for luxury tanning rooted in skin health, innovation, and client confidence.

Event Details
Date: December 5, 2025
Time: 12:00 PM – 3:00 PM
Red Carpet: 12:00 PM
Ribbon Cutting: 12:30 PM
Meet & Greet with Brandi Glanville: 1:00 PM – 2:00 PM
Music by: DJ Klypso
Location: 4550 Van Nuys Blvd, Suite F, Sherman Oaks, CA 91436

At goGLOW, our mission since 2010 has been to empower individuals to radiate confidence, inside and out. We're transforming how people achieve a sunless glow with innovative, patented, state-of-the-art air filtration sunless tanning equipment and a line of vegan, plant-based skincare products that deliver confidence and measurable results. By prioritizing strong relationships, education and purposeful franchise expansion, we're building a trusted brand making a lasting impact and providing opportunities across communities in the US.

# # #