MONMOUTH COUNTY, NJ, January 30, 2026 /24-7PressRelease/ -- Alfredo "Fred" Abascal has spent more than 25 years building homes, managing developments, and scaling businesses—but his creative edge comes from somewhere far beyond New Jersey job sites. A lifelong traveler and student of design, Abascal draws inspiration from cities, neighborhoods, and architectural styles around the world. That perspective now shapes how he approaches construction and real estate development throughout Hudson and Monmouth Counties.

Abascal's approach blends practicality and vision. He began in the trades, working on masonry, framing, siding, and roofing as a teenager. That hands-on experience remains a core part of how he evaluates timelines, contractors, and material choices. But what sets him apart isn't just technical fluency. It's his ability to pair construction expertise with design intuition—often sparked by what he sees during his travels.

"When I'm abroad, I'm not looking at landmarks," Abascal says. "I'm paying attention to structure, proportion, and how people interact with space. That's where design ideas come from."

Whether walking through a residential street in Lisbon or observing mixed-use spaces in Mexico City, Abascal takes mental notes. He watches how entrances are framed, how light enters a room, how storefronts function alongside living units. That attention to detail helps him design more livable, thoughtful spaces back home.

His most recent projects in New Jersey reflect this blend of international inspiration and local execution.

In Hudson County, Abascal is connected to a high-end townhouse development. The homes are designed for modern buyers seeking space, flow, and urban access. Each unit is expected to sell for around $1.8 million. The land and fully approved plans are also available for purchase, offering options for investors looking to enter the market without starting from scratch.

Further south, Abascal is associated with an approved mixed-use development in Monmouth County. The project includes 174 condominiums and approximately 40,000 square feet of commercial and medical space. With plans secured and a project valuation near $30 million, the site is expected to move into pre-construction phases this year. Abascal is slated to manage development, bringing continuity between vision and execution.

For Abascal, design doesn't stop at finishes. He thinks about the human experience—how people move through a room, how spaces adapt over time, and how light, scale, and layout affect quality of life.

"I want people to feel good in the spaces they live in," he says. "That means paying attention to air flow, orientation, the way sound moves. Design isn't decoration. It's function."

That perspective traces back to his work in interior design and window coverings. Years ago, Abascal founded National Window Coverings, a company that grew from $750,000 to $9 million in annual revenue under his leadership. He managed everything from product sourcing to warehouse expansion, eventually earning a "Best Buy" award from Consumers Digest. That period of growth taught him how to scale ideas—and how to connect form with function across the full lifecycle of a space.

Today, he applies that same mindset to real estate. He doesn't build units to flip them fast. He builds to last. And when possible, he adds elements drawn from international spaces: minimalist exteriors, organic finishes, or lighting plans designed to highlight natural movement across the day.

That focus helps differentiate his projects in a competitive market. While many developers aim for volume, Abascal stays selective—choosing projects where he can maintain oversight, apply his design lens, and deliver consistent results.

"Every time I visit a new country, I come back with ideas," he says. "It keeps the work fresh. It keeps the buildings better."

Alfredo "Fred" Abascal continues to bridge construction, design, and global influence—building properties that reflect both where he's been and where New Jersey is going.

Alfredo "Fred" Abascal is a New Jersey-based developer with over 25 years of experience in construction, real estate, and interior design. He began his career in the trades, mastering masonry, roofing, siding, and framing before expanding into property flipping and large-scale development. Fred is the founder of National Window Coverings, which he grew from $750,000 to $9 million in annual revenue, earning a "Best Buy" award from Consumers Digest in 1994. His current work includes high-end residential and mixed-use projects in Hudson and Monmouth Counties. Known for his hands-on approach and global design influence, Fred brings practical expertise and creative insight to every phase of the building process.

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