BOULDER, CO, February 10, 2026 /24-7PressRelease/ -- Hearing health care is undergoing a permanent shift, and audiologist Garry G. Gordon (M.S) presents a roadmap for professionals ready to adapt in his new book, Recreational & Industrial Audiology: The Next Profitable Frontier. Drawing on decades of experience, Gordon explains how the profession is expanding beyond traditional clinical settings into prevention, performance, and long-term auditory wellness.

The book explores industrial hearing conservation, recreational hearing protection, tinnitus management, global market expansion, and the growing role of AI and smart hearing technologies. Rather than focusing solely on diagnostics and hearing aids, Gordon illustrates how professionals can meet hearing needs in workplaces, recreational environments, and global markets.

Designed as a practical guide rather than an academic textbook, the book uses real-world insights, parables, and actionable takeaways. Its release comes at a critical time as the industry faces pressure from OTC devices, online sales, and big-box retailers. Gordon emphasizes diversification as a natural and necessary evolution for audiology professionals. The book is expected to resonate with audiologists, educators, manufacturers, safety professionals, and industry leaders worldwide.

Garry G. Gordon (M.S) is an audiologist with decades of experience in industrial hearing conservation, recreational audiology, manufacturing collaboration, and professional education. He is the founder of E.A.R. Inc. and contributed to the creation of the National Ear Care Plan, one of the earliest nationwide hearing health networks. His work has influenced hearing care systems and professionals across the United States and internationally.

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