FARMINGTON HILLS, MI, March 04, 2026 /24-7PressRelease/ -- Poli Changdar has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Ms. Changdar has established herself as a leader in data science and artificial intelligence, with a 13-year career defined by progressive leadership across automotive technology, engineering analytics, and enterprise marketing intelligence. She brings cross-industry, international and consulting experience to design machine learning strategies and advanced analytics frameworks that deliver measurable business impact.

She joined WPP in 2021 as Associate Director of Data Science and Machine Learning, contributing to enterprise analytics transformation and AI-driven solutions for automotive clients. In 2023, she was promoted to Director of Data Science in Marketing Effectiveness and Intelligence at VML, a WPP company, where she leads cross-functional teams focused on automotive marketing analytics, predictive modeling, and strategic data initiatives, supporting major clients including Ford.

In her current role, Ms. Changdar establishes data governance frameworks and oversees high-impact analytics programs that inform senior leadership decisions. She mentors cross-functional teams and advises executives on data-led investment planning and client engagement strategy.

A significant highlight of her tenure includes leading multi-channel propensity modeling and forecasting initiatives that strengthened predictive planning and capital allocation. These systems have supported large-scale automotive marketing programs across multiple markets, contributing to measurable enterprise performance improvements.

Prior to her leadership role at WPP, Ms. Changdar held progressive positions at Mercedes-Benz Research and Development in Germany and India, where she advanced artificial intelligence and large-scale data engineering platforms supporting global automotive innovation. She began her career at Accenture as a Big Data and analytics consultant, building enterprise technology foundations that shaped her transition from core engineering systems to strategic AI-driven business applications.

Ms. Changdar's educational background has been instrumental in her professional growth. She completed postgraduate education in advanced data sciences with a focus on computational and applied mathematics at the Indian Institute of Management Calcutta and earned a Bachelor of Technology in Information Technology from West Bengal University of Technology in Kolkata. She has also completed executive education in strategic management at The Wharton School and holds multiple professional certifications, including the Big Data MicroMasters credential and SAS certification.

Reflecting on her career, Ms. Changdar attributes her success to combining technical depth in artificial intelligence and machine learning with emotional intelligence, disciplined execution, and transparent leadership. She emphasizes consistency, accountability, and clear communication as foundational principles that foster trust and long-term impact.

Throughout her career, Ms. Changdar has been recognized for innovation, leadership and mentorship. At Mercedes-Benz Research and Development India, she received the Innovation Award and was named Top Mentor. She was selected as a finalist at the Global Digital Hackathon during Dubai Expo 2020 and has earned multiple Employee Excellence Awards across divisions. Earlier in her career at Accenture, she was recognized with the Best Mentor Award and the Star Award for Delivering Excellence.

Beyond her professional achievements, Ms. Changdar remains committed to mentoring emerging professionals and promoting responsible, human-centered applications of artificial intelligence. Looking ahead, she intends to continue expanding her executive leadership in enterprise AI strategy, helping organizations apply advanced analytics to drive sustainable and long-term value.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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