PFLUGERVILLE, TX, June 09, 2026 /24-7PressRelease/ -- Nasiim Sabur-Cunningham has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
A series of progressive leadership roles and impactful achievements across major global organizations mark Ms. Sabur-Cunningham's distinguished career in marketing, global operations, marketing science, and strategic business growth. Known for her distinctive ability to bridge technical complexity and executive strategy—translating data, systems, and infrastructure into business decisions that drive measurable growth—Ms. Sabur-Cunningham has consistently delivered outcomes at Fortune 50 scale.
At Meta, Ms. Sabur-Cunningham headed up the marketing science efforts in scaled agency programs that was defined by scale, systems thinking, and a relentless focus on democratizing access for agency partners. Driving a specialized global, cross-functional team from 2022 to 2025, she designed and governed a global operating model that reached more than 50,000 agency partners across 57 countries — bringing consistency, clarity, and measurable impact to one of the most complex partner ecosystems in the industry. Her team integrated an AI-based workflow and data-driven recommendation engine that modernized how the organization operated and scaled, delivering 8.8% ROI and setting a new standard for how insights were translated into partner action. Her leadership was instrumental in developing scalable platforms, operationalizing best practices, and elevating agency leaders' capacity for data-based decision-making across diverse markets and business models.
Among her most notable accomplishments at Meta, during the 2018 to 2022 period that preceded her expanded leadership scope, was the creation of a comprehensive tiered badging process for agency partners. This initiative addressed a critical gap by providing a structured advancement pathway, clarifying the steps for campaign optimization, and fostering a unified approach among previously siloed departments. By consolidating information, reducing friction, and streamlining communication across organizational boundaries, this initiative became the only program in Meta's history to deliver a single, cohesive message to its entire global agency partner base — generating an incremental $1.1 billion in revenue.
Before this role, Ms. Sabur-Cunningham was senior marketing science lead – small and mid-sized businesses at Meta from 2016 to 2018, where she focused on data-driven insights and campaign management for emerging business clients. As one of the first hired for this department she established a scalable vision, operating model, and integration strategy to optimize clients' investments in the platform and grow the business. Always maintaining measurement and effectiveness at the forefront, Ms. Nasiim Sabur-Cunningham leveraged analytical insight to elevate sales performance and advance clients' capabilities resulting in 16% lift in revenue, 13% lift in client trust, and restructured the sales enablement framework globally.
Concurrently, from 2014 to 2017, Ms. Sabur-Cunningham served as managing partner at S&A Associates – Custom Home Builders, overseeing the firm's business operations and strategic planning. Her expertise in analytics and digital marketing was further honed during her tenure as senior data analyst – digital merchandising at Southwest Airlines from 2014 to 2016. In this role, she analyzed consumer trends and optimized merchandising strategies for one of the nation's largest domestic carriers.
Ms. Sabur-Cunningham's foundational experience includes nine years at Microsoft in various capacities. From 2008 to 2014, she served as a partner and channel marketing manager – US digital retail, managing relationships with key retail partners and executing digital marketing initiatives. Between 2005 and 2008, she was WW marketing manager – mobile and embedded devices at Microsoft, leading campaigns for mobile and emerging technology products.
Her early career included internships as an assistant brand manager at Jarden Consumer Solutions, first with Sunbeam's Mr. Coffee in 2003 and then with Sunbeam's Health at Home in 2004, where she contributed to long-term brand strategy, product positioning, and automating pricing strategies. She began her professional journey as a pre-professional worldwide accountant for the printer division at IBM in 2002, where she automated financial reports & analyzed implications of government contracts.
Beyond her corporate achievements, Ms. Sabur-Cunningham is committed to developing the next generation of business professionals. She advises emerging leaders on strategic career development, reflecting her deeply held values around mentorship and organizational growth. She has been a member of the National Black MBA Association since 2006.
Ms. Sabur-Cunningham's academic background has been integral to her professional success. She earned a Master of Business Administration in marketing and finance from Florida Agricultural and Mechanical University in Tallahassee in 2005 after completing a Bachelor of Science in business administration from the same institution in 2003. Her commitment to continuous learning is reflected in key certifications including: Google Prompting Essentials Specialization (2026), AI Prompting Specialist (2026), AI for Business Operations (2026), Meta Certified Marketing Science Professional (2022), and Implementing Winning Strategies from Columbia Business School Executive Education (2021).
Ms. Sabur-Cunningham attributes her achievements to her ambitious and analytical nature, her dedication to collaboration across diverse backgrounds, and her belief in stepping outside her comfort zone to gain perspectives that foster innovation. Accountability remains central throughout her career journey.
Her commitment extends beyond professional pursuits into civic engagement and community service. Since 2022, Ms. Sabur-Cunningham has volunteered as a volleyball coach at NYOS Elementary School while maintaining a longstanding volunteer relationship with Habitat for Humanity since 2010. She supports St. Jude Children's Research Hospital through donations and contributes philanthropically to Florida A&M University.
Throughout her career, Ms. Sabur-Cunningham has received numerous accolades from Meta and Microsoft, including Top Mark Awards, Gold Star Awards, Partnership Awards, Five-Year Service Awards, and Circle of Excellence Awards—testaments to her sustained performance and cross-organizational impact.
Born in Kansas City, Ms. Sabur-Cunningham enjoys spending time with family, playing volleyball, walking, engaging in activities with her children, and attending church services.
Looking ahead, Ms. Sabur-Cunningham is focused on applying her expertise in global operations, AI-transformational systems, and partner ecosystem strategy to help forward-thinking organizations in technology, real estate, and travel navigate the next era of enterprise transformation and growth. Her work spans marketing science, digital strategy, analytics, and organizational architecture—disciplines she brings together with a rare combination of analytical rigor and human-centered leadership.
About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. The suite of Marquis® publications, including Who's Who in America® and Who's Who in the World®, remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the globe. Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.
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