HeartMath Featured in Bailey & Co.'s 'Consumer Healthcare: Charting the Course' Report
Press Release August 26, 2026
Report highlights HeartMath's scientific foundation, decades of research into nervous system regulation, and role in the evolving consumer healthcare market
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"HeartMath contrasts with the consumer HRV trackers that popularized the metric ... in that it empowers users to actively train their nervous system response, as opposed to passively measuring it."

BOULDER CREEK, CA, August 26, 2026 /24-7PressRelease/ -- HeartMath, a global leader in heart rate variability (HRV) biofeedback and heart-brain coherence technologies, is featured in Bailey & Co.'s newly released report, "Consumer Healthcare: Charting the Course," an overview of companies helping shape the future of consumer healthcare.

In its profile, Bailey & Co. describes HeartMath as "a heart-rate-variability (HRV) biofeedback platform built on three decades of research into the relationship between HRV, emotional state, and nervous system regulation," noting that the company originated from the HeartMath Institute, whose scientific work helped pioneer research into HRV and the connection between heart rhythms, emotional well-being, and autonomic nervous system regulation.

HeartMath's technologies are designed to help individuals improve self-regulation skills by learning to generate coherent heart rhythm patterns associated with increased emotional balance, mental clarity, resilience, and well-being.

"HeartMath contrasts with the consumer HRV trackers that popularized the metric... in that it empowers users to actively train their nervous system response, as opposed to passively measuring it," the report says.

Bailey & Co. also highlights HeartMath's broad impact across healthcare, consumer wellness, and organizational performance, noting that the company's technologies have been used by all four branches of the U.S. military, NASA, major sports leagues, and approximately two-thirds of Veterans Affairs medical centers as part of programs supporting veterans with PTSD, traumatic brain injury, stress, and resilience. The report also notes HeartMath's collaborations with organizations including the United Nations and the World Health Organization, along with work in conflict zones around the world.

According to Bailey & Co., HeartMath has established three complementary channels for delivering its technologies: a direct-to-consumer platform combining an app, sensor, and educational content; a practitioner network that includes tens of thousands of therapists, physicians, cardiologists, and other healthcare professionals; and enterprise programs serving organizations seeking to improve resilience, well-being, and performance.

Deborah Rozman, Ph.D., President and Co-CEO of HeartMath, thanked Bailey & Co. for including HeartMath in this year's report.

"As consumer healthcare continues to evolve toward prevention, personalization, and self-directed care, we're grateful to be recognized among the companies helping shape this transformation," she said.

The full report is available at https://bnco.com/insights/consumer-healthcare-charting-course/.

About HeartMath: HeartMath is a global leader in heart-brain coherence technologies, research, and education. For more than 30 years, HeartMath has developed scientifically validated tools, technologies, and training programs that help individuals improve emotional well-being, resilience, performance, and overall health by strengthening heart-brain communication and self-regulation skills. HeartMath technologies are used by healthcare professionals, businesses, educators, government agencies, and consumers in more than 100 countries. Learn more at HeartMath.com.

For media inquiries and interview requests, contact:

Michelle Tennant Nicholson, M.A.
International Publicist | Chief Creative Officer
Wasabi Publicity, Inc.
828.749.3200 (office) | 828.817.4034 (cell/WhatsApp)
[email protected]

For more information, visit heartmath.onlinepresskit247.com.

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YouTube Video

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In this video HeartMath Institute Research Director, Rollin McCraty, discusses heart coherence and why it's essential in stress management and lasting behavior change.

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