CANTON, GA, September 28, 2026 /24-7PressRelease/ -- Michelle Dobbins has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Ms. Dobbins currently serves as the vice president of marketing at Credit Union of Georgia in Kennesaw, a role she has held since 2024. In this capacity, she oversees marketing and business development, manages community outreach teams and the foundation, and is responsible for public relations, communications, media buying, strategic planning development, digital asset management and development, and email marketing automation. Her duties include analyzing reports, driving strategic initiatives, ensuring growth in membership, deposits and loans, managing budgets, and maximizing opportunities within the community. She also leads the development of marketing plans throughout each quarter, including orchestrating major digital campaigns and aligning supporting activities to achieve organizational goals with her team. Ms. Dobbins is particularly proud of her recent accomplishment in turning around membership growth at Credit Union of Georgia. Under her leadership over the past two years, membership growth increased from less than 2% to more than 5%, more than doubling in that short period.

Prior to her current position, Ms. Dobbins served as vice president of marketing at Georgia United Credit Union from 2022 to 2024. During her tenure, she advanced strategic alignment and execution across marketing initiatives while fostering cross-departmental collaboration. Ms. Dobbins first joined the institution as a marketing coordinator, then as a marketing manager in 2016 and a director of marketing between 2019 and 2022, where she continually honed her expertise in integrated marketing efforts and digital analytics.

Before joining Georgia United Credit Union, she held roles at Educational Community Credit Union as a marketing and communications specialist between 2012 and 2013. From 2010 to 2012, Ms. Dobbins succeeded as a sales, marketing, and communications director as well as the director of communications at Community Inclusive Recreation and ETC Arts Studio.

Among her earlier work, Ms. Dobbins held several roles that contributed to her success today, including marketing and special events associate at the Douglass Community Association, marketing representative at SIR Home Improvement, and director of client relations at Perspectives Consulting Group, dating back to 2007. She also completed internships in public relations at Lam & Associates and in communications and marketing at the Kalamazoo Regional Chamber of Commerce in 2007.

Ms. Dobbins' educational background has played an important role in her professional success. She completed a Bachelor of Arts in communications from Western Michigan University in Kalamazoo, Michigan, in 2006, and earned a master's degree in public relations from Kent State University in Kent, Ohio, in 2014. In addition to her academic credentials, Ms. Dobbins holds several certifications that have further enhanced her capabilities in marketing. She became a certified digital marketing professional through the American Marketing Association and Digital Marketing Institute.

Throughout her career, Ms. Dobbins has developed expertise in strategic alignment and execution, cross-collaboration and integrated marketing efforts, digital marketing and analytics, and effective communication. Her commitment to excellence is reflected in her active involvement with several industry organizations. She serves on the campaign planning committee for the America's Credit Union council and is a member of the Marketing Association of Credit Unions. Additionally, she serves as a board member of the National Financial Educators Council's Georgia chapter and Multimodal AI, and is involved with the Credit Union of Georgia Community Foundation. Beyond these affiliations, Ms. Dobbins has contributed to thought leadership by speaking at several conferences on marketing strategy and innovation in financial services.

Ms. Dobbins's accomplishments have been recognized through numerous awards over the years as well as the marketing teams built under her leadership. In 2013, she received her first CUNA Marketing Award and earned the National Excellence in Leadership Award from the National Society for Leadership Success. Additional honors included being named a winner by Pan Finance Credit Union and receiving both the Hermes Creative Award and the Communicator Award from the Association of Marketing and Communication Professionals. The nominations and awards continued throughout her career. Most recently, in 2026, Ms. Dobbins and team received several MAC Awards from the Marketing Association of Credit Unions.

Looking ahead, Ms. Dobbins aims to continue breaking barriers within her profession while expanding her network and focusing on mentoring others entering the field. Her journey reflects perseverance through adversity as she forged her own path with strong mentors during her formative years. Ms. Dobbins's determination has enabled her to overcome significant challenges while inspiring others who face similar obstacles on their way to success.

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