By integrating NinaData's contextual targeting and semantic analysis technology, VU Compare, the no.1 car lease comparison platform, is now positioned to deliver highly relevant ads with superior return on ad spend (RoAS) across programmatic channels

NinaData is reshaping the use of contextual advertising technology in the digital political advertising landscape to reach audiences based on voter issues and sentiments in a privacy-first way.

The NinaData buying intent platform is a near real-time contextual data platform for driving in-moment online results for brands. Using purpose-built AI for semantic analysis of content, NinaData builds sustainable data value and insights for brands.

Intersecting with Search Engine Marketing models, NinaData is reshaping how to use contextual advertising technology to reach in-moment audiences with exact-match, keyword-targeted display advertising using any programmatic media-buying platform.