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A New Image for the Mother of All Indie Business

Indie Gift Box takes it to the next level with a branding makeover that says it all.
    SAN ANTONIO, TX, March 12, 2014 /24-7PressRelease/ -- Curated gift box delivery service Indie Gift Box is solidifying its reputation as the most fun and unique company of its kind with a new look to match. The company, which helps individuals discover independent artisans with some of the edgiest products available, has rebranded and rebooted with a new logo, eye-catching style, and a sleek new website.

The rebranding reflects the many recent changes the company has undergone, which includes new ownership, improved quality and processes, and the acquisitions of other similar subscription gift box companies, Poppy Parcel and Love Club. With it's more professional management, the company needed an upgrade, which it found with the help of innovative and cheeky Graphic Design Firm Sugar & Type and creative business Web Design hub EEF Designs. The new logo more accurately captures the essence and identity of Indie Gift Box and its followers by integrating elements of the old identities in Love Club, Poppy Parcel and Indie Gift Box. The website, meanwhile, enhances the customer experience while imparting the company's creative visions for both the present and the future.

The new logo retains its black, white, & pink color scheme, but now in a more contemporary look that ties to the company's colorful rebel identity in a sea of subscription box sameness. The new envelope sealed with a heart is the graphic representation of the company's tagline "handmade and delivered with love."

The logo also represents six important elements of the Indie Gift Box brand:
Support and of independent artisans;
Delivery of high-value, low-cost curated boxes directly to customers' doorsteps;
Aid in the quest to discover cutting-edge new artists and small businesses;
Total commitment to the attentive service and support of our customers

"We wanted our new branding to reflect the fact that we are a unique company -- a company that remains committed to serving our customers around the world with one-of-a-kind handmade goods," states Director of Operations Reagan Cotter. Unlike other mainstream gift box services, Indie Gift Box exposes their audience to the truly creative and unique, while treating customers with the same warm care and careful attention as the small businesses they support. This can be seen in both the new image portrayed as well as the everyday operations of the company created to bolster the artisan economy.

Indie Gift Box will be moving forward in a march to the beat of a different drum with a brand as bold as the Indie styles of the artists they support and independently minded customers they serve.

About Indie Gift Box:
Indie Gift Box is a curated gift box delivery service that helps individuals discover independent artisans through themed monthly collections of high-quality handmade items. They also help those artisans grow their business through comprehensive online and gift box promotion services. The company was founded in June 2012 by independent art lover and web designer Erin Flynn and immediately found success and favor in the indie style circles. When the project became too massive for her to manage as a hobby a year later, Erin handed off the baton to social entrepreneurs Lisa Wallace and Reagan Cotter who have since nurtured its growth into a strong, viable business. Made for lovers of handmade goods with discerning taste and independent style, Indie Gift Box differs from mainstream box subscription services by exposing individuals to the truly creative and unique, while treating them with the same warm care and thoughtful attention as the small businesses they support.

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Contact Information

Lisa Wallace
Indie Gift Box

San Antonio, TX
United States
Voice: (310) 948-9961
E-Mail: Email Us Here
Website: Visit Our Website

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