All Press Releases for August 22, 2011

Whataburger Goes Bananas

Introduces new banana pie and shake, starting August 22.



    SAN ANTONIO, TX, August 22, 2011 /24-7PressRelease/ -- Today Whataburger announced the addition of two tasty new desserts for a limited time -- the banana pie and banana shake. The fruity treats will be available at all Whataburger locations Monday, August 22 at 3 p.m. through Monday, October 31.

The banana pie and shake make their debut on Whataburger's menu in response to a growing customer demand. In fact, according to Mintel, a leading market research company that analyses 580 restaurants with combined offerings of approximately 1.5 million menu items, tropical flavors "are as hot as high summer right now."

The banana shake joins Whataburger's tried and true flavors of vanilla, chocolate and strawberry. All shakes, including Whataburger's traditional shake flavors, are offered in three sizes: 16 ounce, 20 ounce and 32 ounce.

The new banana pie, with its flaky crust and creamy filling, joins Whataburger's lineup of limited time pie favorites which have included strawberry, cherry, lemon and chocolate brownie.

In addition to the new banana pie and shake, other Whataburger dessert options include hot apple pies, sugar and chocolate chunk cookies, cinnamon rolls and fruit chews.

For nutritional information on the banana pie, banana shake or any other Whataburger menu item customers can visit www.whataburger.com.

ABOUT WHATABURGER:
Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950 when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Dobson gave his restaurant a name he hoped to hear customers say every time they took a bite of his made-to-order burgers: "What a burger!" Within the first week, people lined up around the block for his 25 cent, all-American beef burgers served on five-inch buns. Today, the company is headquartered in San Antonio, Texas, with more than 700 locations in 10 states with sales of more than $1 billion annually. Visit www.whataburger.com for more information on the company or become a fan on Facebook at http://www.facebook.com/whataburger.

MEDIA CONTACTS:
Suzanne Miller or Tracy Aiello
SPM Communications
(817) 329-3257
[email protected]
[email protected]

OR

Meredith Hargrove
Corporate Communications
Whataburger Restaurants, LP
(210) 476-6403
[email protected]

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Contact Information

Devin Maxey
Whataburger
San Antonio, Texas
USA
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