All Press Releases for November 28, 2014

Zenith Ideas: 'We're Not Lucky! We work Hard'

Successful people are often considered lucky. Zenith Ideas reviews whether entrepreneurs believe luck has played even a small role in their success, and assess what it means to be lucky in business.



    DUBLIN, IRELAND, November 28, 2014 /24-7PressRelease/ -- A scholarly survey recently had 3,000 Swiss entrepreneurs rank the relative importance of six components of success and 78% put luck last. The survey proved that successful people often believe their achievements are the product of their own industry rather than luck or randomness. Whereas, a sample of failed entrepreneurs would likely have blamed bad luck. Attitudes also changes towards luck depending on how old the entrepreneur was. Younger entrepreneurs tended to believe in it more than older ones. Zenith Ideas say that this may be because older entrepreneurs tend to put it down to experience. The survey also found that believing in luck varies from country to country and is in fact very cultural. Those of an Italian culture were more likely to say that start-ups needed luck to succeed than the people from French regions were, and the French-speaking entrepreneurs placed more faith in fortune than German entrepreneurs did.

Zenith Ideas suggest that it pays to be positive in business and believes that many people make their own luck by remaining upbeat and level headed even in seemingly negative situations. The firm believes this attitude makes entrepreneurs more able to see and pursue opportunities. Zenith Ideas also believes that many failed entrepreneurs that have considered themselves unlucky when in-fact they may have actually been at fault through risky decisions and inadequate research. Zenith Ideas therefore urges entrepreneurs to make sure they have covered all bases with thorough research and are confident in decision making before they pursue an idea.

Zenith Ideas is an outsourced sales and direct marketing firm based in Dublin. The firm specialise in a personalised form of face-to-face marketing that creates long-lasting and personal relationships between brand and consumer. This helps the firm increase their clients' customer acquisition, brand loyalty and brand awareness.

Zenith Ideas encourage a positive mental attitude within their business as they believe this allows them to get the best results. The firm are confident that positivity spreads through the firm from management to sales rep to client and then onto the consumers which creates positive experiences and great results.

Anout Zenith Ideas: http://www.zenithideas.com/about-zenith-ideas/

Zenith Ideas are a leading provider of outsourced sales and marketing solutions. The firm develop and execute innovative and engaging campaigns designed to increase their clients brand awareness and customer retention rates.

Follow @IdeasZenith on Twitter and Facebook.

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Contact Information

Oliver Lane
Zenith Ideas
Dublin, County Dublin
Ireland
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