Although the subject of climate change is front page news, the fact is the vast majority of us are still opting to do nothing, it is timew for the environmentalist to grow up and recognize the power of positive marketing...come in from the cold.

Chances are if you have turned on the television or logged on to the internet in the past year you have heard or seen something about climate change.

In a project reminiscent of the 'Doomsday Clock' attorney/author, Steven Paul Mark, has begun the 'Global Warming Clock.' Whereas the former measures humankind's proximity to nuclear annihilation, the Global Warming Clock will alert humanity to a slower, but nevertheless certain, self-destruction.

People are concerned that world governments are not reacting quickly enough to address the human causes of climate change.

Holcim's Envirocore products are targeted to increase eco-efficiency by producing goods and services using less energy and fewer raw materials while generating less waste and pollution.

World Wildlife Fund selects New York-based Heller Communication Design as agency of record for U.S. operations. HCD to develop new brand strategies and communications programs to align the organization's communications.

Big Picture TV is a new website that broadcasts free video clips of world leaders in environmental sustainability.